For my
magazine task, I was aiming to target a young audience between the ages of
16-25. Looking at the feedback i received from my audience I would say I met
this target. One person said that the magazine looks like it is aimed for young
people aged 16-24 and another said 16-25 which was quite close to the audience I
initially intended to target. From the feedback I also got comments on how it
was very clear that the magazine was about different and unique music. This supported
my initial idea as I decided that my overall music genre would be alternative
music.
However one
person suggested that the magazine does look like its targeted more towards women
which wasn’t planned as my main idea as I aimed to target both males and
females, but the person concluded that the simple and subtle colour scheme throughout
stereotypically targets men. Another person said that for them the thing that
made them think my magazine is aimed at a young audience is the use of the
cover line on my cover giving away tickets for a concert called the jingle-bell
ball as a lot of young adults would attend to this event. This person also
stated that they wouldn’t necessarily say that the magazine is portraying any
ethnic stereotypes as it is quite a unique magazine and magazine.
The audience
seemed to enjoy the subtle colours a lot. I aimed to keep my colour scheme for
this issue of magazine simple and a bit dull to go with the main image on the
front cover and with the winter theme that I was going for. The audience suggested
that the subtle colours were an advantage for my target audience as it was
targeted to young adults and not young teens. They suggested that the colours
were not too vibrant for the reader. This means that they would not get put off
when seeing the magazine stacked on a newsstand when it would be sold in the
shops.
From the
audience feedback, people have said that improvements on the masthead do need
to be improved as it is the first thing the reader would look at because it is
something that is promoting the magazine. Personally I would also say that I would
need to improve on the use of the cover lines to make it sound snappier to
promote my magazine professionally.
In terms of
Photoshop and InDesign people from my target audience stated that it was very
well used. People who I had asked what they had thought about my skills in
these two programs said that I done quite well when it came to editing and
putting my cover page together, and that by using InDesign I managed to put my
contents and double page spread together effectively too.
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